1. I will implement a password policy.
    Requiring yourself and your employees to change their password every 90 days (or more often) is a great way to start the new year. Remember that passwords should be at least 8 characters long, and should contain a mix of letters, numbers, and symbols.
  2. I will educate my employees.
    An employee that is constantly learning something is an employee that will earn you more revenue. Encourage your employees to read industry-related books, attend webinars, or take workplace training.
  3. I will increase my social media presence.
    Create a Facebook page for your business, tweet often, promote your business on LinkedIn and share those behind the scenes photos on Instagram. Businesses without a social media presence aren’t taken very seriously. Remember, clients are gained through loyalty and personality – not products.
  4. I will insist upon two-factor authentication.
    Know that strong passwords aren’t often enough to combat the growing cybercrime industry. To protect yourself and your business even further, apply two-factor authentication to every device on your network. Duo is a good solution.
  5. I will create or modify a disaster recovery plan.
    When planning for disasters, don’t forget your network. Ensuring you have consistent backups, and perhaps even a device like a Datto which can run your business in the cloud in case of an emergency is vital.
  6. I will read more books.
    Try to read at least 2 business-related books every month. We suggest starting with Gino Wickman’s Traction. Reading books like this will help keep you motivated and help your business to grow in 2018.
  7. I will give back to my community.
    It’s important to give back. Whether you donate time or money – pick a charity or two in your community this year. Get your employees involved! Support those who cannot support themselves.
  8. I will automate what I can.
    Use applications like MailChimp or Constant Contact to send automated emails welcoming new clients, reminding patients of their appointments, or thanking customers for their purchase. Automate your social media with applications like Buffer or CoSchedule.